Rochester Market Research Services

Research America in Rochester provides market research and call center services to support the outsourcing requirements of famous names in market research and provides telephone surveys and other market research tasks support to companies just like yours. With offices all over the United States, we are positioned to handle all of your marketing research needs. Contact us today to see what we can do for your organization.

• Awareness and Image Studies
• Market Feasibility and Competitive Intelligence
• Product Testing and Pricing Research
• Market Segmentation
• Purchase Decision Dynamics
• Customer & Employee Satisfaction and Loyalty Studies
• Political Polling

Research America Market Research Services:

Qualitative Marketing Research

• Focus Groups
• Focus Groups Facilities
• Face To Face Interviewing
• In-Depth Interviews

Quantitative Data Collection

• Marketing Research Interviews
• Computer Assisted Web Interviewing
• Online Web Surveys
• Postal Mail Surveys - Self Administered Questionnaires
• Interactive Voice Reponses
• International Data Collection And Survey Services

Data Analysis & Interpretation

• Perceptual Mapping Marketing Research Analysts
• Quadrant Analysis
• Price-Demand Mapping
• Correlation and Regression
• Market Segmentation
• Conjoint Analysis

Data Processing & Reduction

• Analytics
• Coding
• Programming
• Correlation and Regression
• Cross Tabulations

Presentation & Reporting

• On-Site Presentation and Reporting
• Executive Summary
• Charts & Graphs
• Key Driver Analysis
• Benchmarketing

Project Management

• Survey Study Design
• Customer Satisfaction Surveys
• Project Implementation
• Quota Control
• Quality Assurance