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Quantitative Data Collection Methods

Quantitative data collection is used to measure the business or research problem by generating numerical data or data that can be transformed by statistical analysis. Quantitative data collection methods can quantify attitudes, opinions, behaviors, experiences and other defined variables – and generalize results from a sample to a larger population. Our telephone interviewers are skilled communicators who have been trained to build rapport with both business and consumer respondents. Using Computer Assisted Web Interviewing , clients include different types of multimedia content into their surveys. Paper-based, self-administered questionnaires and postal mail surveys reach those respondents who cannot be reached through email and telephone survey invitations. IVR surveys offer an easy and cost-effective way to deliver inbound and outbound self-completed surveys over the telephone to a broad audience.

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