The financial services and legal services industries are both in transition. Facing the introduction of
new online competitors, and changing consumer demand for and usage of financial and legal services, both
industries are challenged to continue to grow. Research America’s expertise in financial market research
and in legal market research helps these businesses take advantage of their strengths and improve on
their weaknesses to ensure success and profitability.
Research America serves the industries with financial market research and legal market research based on
extensive experience:
- Identify dynamics influencing customer financial needs
- Profile new consumer or business markets to target
- Benchmark your products/services against competitors’
- Map the decision process for key products
- Identify how to capitalize on market gaps and opportunities
- Establish a Performance Measurement program to track improvements
- Test and prioritize the best ideas, products or service concepts
- Focus on future products and services to meet needs
- Uncover up-sell/cross-sell opportunities among customers
- Prepare thought-leadership white papers
We were very impressed with the quick turn around time and the quality of the results. Everyone at
Research America was delightful to work with. We were also impressed with the input on question
suggestions and the time everyone took with us to make it a beneficial project.
For more information about our financial industry market research and our legal industry market
research experience and how we can help you, please Contact Us
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