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Senior Business Development Team

Rex Repass

Rex Repass

President

Rex a bold leader and entrepreneur. He is highly experienced helping organizations drive profitable growth and enhance corporate reputations. As President he challenges the Research America team to move forward, innovate, and to think differently using his years of experience as a guiding light. Rex offers this same level of vision with clients, illuminating the path forward and inspiring courage and confidence.

Edu: M.S., Univ. of TN, Comm.

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Robert Porter

CEO

Robert is proficient in all stages of the research process, including survey and study design, questionnaire development, data analysis, and reporting. Robert makes certain that employees in all of our centers meet our high standards, directing and executing all strategic plans and policies of the company.

Edu: Temple Univ., Finance

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Steve French

Steve French

Chief Operating Officer

In addition to being COO of Research America, Inc., Steve leads Natural Marketing Institute, a prominent international strategic marketing consulting and market research firm specializing in health & wellness, sustainability and whole living. He has over 30 years of strategic marketing, business development, market research, and management experience. Combining a BS and MBA in marketing, he has accumulated extensive insight and knowledge into today’s consumer and market trends. He has pioneered a range of consumer databases based on interviews from over one million global consumer interviews to help clients navigate, identify and validate market opportunities. Prior to joining Natural Marketing Institute, he spent 15 years at PepsiCo, Mars, and Marriott.

Edu: B.S. Marketing, Penn State University; M.B.A. Marketing, University of Scranton

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Mark Sternberg

Mark Sternberg

Chief Financial Officer

Mark has been with Research America for six years and oversees the day-to-day financials. Including accounts receivable, accounts payable, payroll, etc. In addition, Mark works hand in hand with the CEO on any potential acquisition by Research America Inc and conducts the necessary due diligence on these companies. Mark is the point of contact with the outside accountants for the formal financial statements of Research America.

Edu: Masters in Business Administration (MBA) Finance, Temple University

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Donna Simpson

Donna Simpson

Senior Vice President

Segmedica

Donna worked in the biologics area for over 25 years, spending much of that time in marketing, sales and market research. In the span of her career, she has managed a large sales force, contributed extensively to sales and marketing efforts for a major division of a biotech supply firm while continuing

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Amy Benner

Amy Benner

Senior Vice President

Amy brings over 13 years of market research and strategic consulting experience to Research America. She is responsible for growing client relationships and the management of all market insights and strategy development initiatives. Amy’s experience spans across many industries including consumer goods and services, technology, health care, automotive, manufacturing, banking, legal, education, government and entertainment. She guides all aspects of research studies for a diverse client base including Little Caesars, SpartanNash, U.S. Veterans Administration, Society of Manufacturing Engineers, Plante Moran, Bosch, and Caterpillar.

Edu: B.S., ME, The University of Michigan; M.B.A., Mktg, Oakland University

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Peter Simpson

Peter Simpson

Vice President

Segmedica

Peter Simpson’s Forty-five years of business experience have taken Peter all over the globe. He has lived and worked in the US, UK and Belgium. He has operated in most of the world’s major markets, including Japan and all of Europe. Most of his career has been spent in the Specialty Chemical, Pharmaceutical

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Diane Ray

Diane Ray

Vice President of Strategic Innovation

Natural Marketing Institute

With international business experience in over 25 countries, and a wide-ranging career in science, business development, research, and innovation, Diane brings a competitive advantage to any business growth initiative. Institute client experience includes Amway, Astra-Zeneca, Johnson & Johnson, Kimberly-Clark Corporation, CIBA Vision, Campbell’s Soup Co, Herr Foods, Armstrong World Industries, Pergo, PECO Energy, Eastman Kodak, NASA, and Sprint to name only a few.

Edu: M.B.A. International Business, University of Pennsylvania’s Wharton School

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Jan Nash

Jan Nash

Senior Director of Research

Natural Marketing Institute

Jan equips the Institute team with 20 years of market research experience in the consumer and pharmaceutical industries. Her expertise includes both qualitative and quantitative research across many methodologies. She has performed primary research for companies such as The Discovery Channel, The Washington Post, Ortho-McNeil, Pfizer, Ross and other well-known national clients.

Edu: B.A. Psychology, West Virginia University

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Andrea Corrado

Andrea Corrado

Vice President of Market Research

Andrea brings over 20 years of market research and client consulting experience to Research America. Her industry knowledge covers telecommunications, banking, financial services, healthcare, advertising, technology, CPG, education and food services. She is well-versed in customer experience, brand health, advertising and communications, segmentation, market analysis and product development. And she also enjoys developing technology/best practices and partnering with clients to help tackle the latest business issues.

Edu: B.A. Economics and Internat. Relations, Boston University; Cert. in Analysis/ Design of Info. Sys., Columbia University.

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Michelle Collins

Michelle Collins

Vice President of Recruiting

Michelle is directly involved in quality assurance, development, coding, and project methodology, ensuring integrity of process between each marketing research client and the company. She implements training systems throughout Research America, and reviews interviewing processes. Michelle has over twenty-five years’ experience in the Marketing Research Industry, including operations management, database development, project direction and supervision. Michelle is active in both the Pharmaceutical Marketing Research Group and The Marketing Research Association. Past Vice President of the Philadelphia chapter of the Marketing Research Association.

Edu: B.S., Marketing, PSU.

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Kandis Demeo

Vice President of Operations & Business Development

Kandis Demeo joined Research America in 1999 (EMH) and held a number of research roles. With expertise in sciences and research study design, Kandis incorporates unwavering dedication to methodology into integral knowledge of research management. With more than 15 years of experience in research, and 6 years of focused experience in political research, her responsibilities include overseeing projects ranging from development to delivery, and overall management of the West Coast branch of Research America, located in Sacramento, California. Kandis has managed scientific data collection in the field and the lab, political studies, public policy studies, medical, technology, consumer and B2B projects.

Edu: University of California

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William Crossan

Vice President of Sales and Webpanel

William joined the Research America team in 2013, bringing over 15 years’ experience in sales and marketing to Research America. Prior to RAI, William held numerous sales positions within the Philadelphia area Hospitality industry

Edu: B.S., Bus. Admin. & Marketing, Cabrini Univ.,

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Kelly Cappuccilli

Senior Market Research Director

Segmedica

Kelly has a Master’s degree in Business Administration, specializing in Strategic Marketing, as well as a Bachelor’s of Science in Commerce – both from Niagara University. Recently Kelly received certification in pharmaceutical marketing research from the University of Georgia. Kelly has extensive experience in customer relationship management. She has managed operations as well as recruitment and maintenance of proprietary market research panels.

Edu: M.A. Business Administration, specializing in Strategic Marketing, B.S. Science in Commerce, Niagara University

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Donna Ford

Vice President of Business Development

Donna brings over twenty-five years’ experience in market research - both as a client and as a senior member in major research firms. With a wide variety of experiences in both qualitative and quantitative methodologies for local, regional and global research initiatives, Donna provides valuable insights to optimize the study design for specific needs. She has served in executive positions at Harris Interactive, SIGMA Market Group LLC and Global Crossing.

Edu: M.S.M., Bus. & Org. Mgmt., RWC B.S., Org. Mgmt., RWC A.S., Bus. ADMIN, RIT.

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Rebecca Franklin

Senior Market Research Director

Becky joins Research America with over 15 years of market research supplier and client-side experience. Across healthcare, consumer, and B2B roles, Becky has excelled in project management, data collection, analysis and reporting. Her clients have been happy with report delivery on both simple and complex assignments. It is the curiosity and insights gained which attracts Becky to market research. Sharing learnings with clients and watching actionable results generate new marketing plans resonates big time. Always open to discuss a project or client need, Becky is a team player and can’t wait to help others make clients happy!

Edu: B.S. Marketing / Int. Bus. IU-KSB

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Corinne Lucas

Senior Market Research Director

Corinne came to RAI with 10 years of market research and strategic recruiting experience. She has been immersed in managing both qualitative and quantitative studies, day-to-day operations, analysis, report generation, questionnaire design and has moderated for both medical and consumer studies for multiple clients from varying industries. Corinne’s experience has earned her the title of Research Consultant and she has taken the lead on some of the larger pharmaceutical projects for Research America in her 2 years with the organization. She brings a sense of excitement to any environment she is in and adapts well to new situations. Prior to joining Research America, Corinne began her market research career as a medical recruiter, recruiting trainer, and client liaison for both qualitative and quantitative studies at Roda Marketing Research, Inc. She has an Associates Degree in Criminology from Temple University and a certificate from the University of Georgia for completion of their Pharmaceutical Marketing Research course.

Edu: Temple University for Criminal Justice / The University of Georgia’s Pharmaceutical Marketing Research Program / RIVA and Burke Institue trained professional moderator.

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Lauren Goncz

Senior Market Research Director

Lauren combines tenacity and experience to get clients the insights they need to succeed in an ever-changing market. She has passion for and knowledge of all stages of quantitative and qualitative research methodologies, from problem definition, to study design and execution, to reporting. Her industry experience includes both B2B and B2C clients, with a focus in sectors such as food and beverage, grocery, distribution, and finance.

Edu: B.A., Advertising and Public Relations, Michigan State University M.S., Marketing Research, Michigan State University

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Megan Popp

Senior Market Research Director

Upbeat, social, and vibrant. Megan brings great enthusiasm to her work and is able to transition easily from one pursuit to the next with unlimited focus. As a Senior Qualitative Consultant, her social aptitudes and industry training enable Megan to connect, discover, and communicate with ease. Whether she’s leading a focus group or a Creative Problem Solving session, or training a team on new qualitative research and strategy techniques, Megan enables clarity and a shared vision for advancement. Megan’s degree in English from Miami University influences how she communicates results, keeping it clear, succinct, and engaging. She inspires us all to run more, and, like many others here, she enjoys spending free time cooking her favorite foods and spending time with her young family.

Edu: B.S. Marketing, Miami University

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Greg McIntosh

Senior Market Research Director

Greg is a career marketing research professional. Prior to joining Research America, Greg was a founding member and partner for almost 20 years in his own marketing research firm, conducting full service custom projects for Fortune 500 clients. In 2015, the company was acquired by Research America. Previously, he held senior management positions in two other marketing research companies. His career includes the development, management, and presentation of over a thousand marketing research studies, each custom-designed to meet the strategic and tactical business decision needs of clients. Those clients have relied on Greg for his ability to efficiently comprehend and distill business issues, design qualitative and quantitative market research solutions, and analyze, synthesize, and present findings including actionable recommendations. Greg has experience across diverse industries with focus on agriculture, healthcare services, and pharmaceuticals. His research experience covers both qualitative and quantitative methodologies. He has chaired industry conferences (e.g., Pharmaceutical Marketing Research Group) and testified as an expert witness in U.S. District Court.

Edu: B.S. Marketing, University of Delaware

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Frank Preta

Frank Preta

Market Research Director

Natural Marketing Institute

Frank Preta’s background includes 30 years of National and Global corporate intelligence, market research, business development, and management experience with industry leaders such as BASF Corporation, Bayer Healthcare, DSM Nutritional Products Inc., Pfizer Inc., Information Resources Inc., Automatic Data Processing Inc and Acosta Sales and Marketing. Among numerous responsibilities, his services and accomplishments have centered on top-notch customer engagements and formulating/supporting marketing and sales strategies. Frank holds a B.S. Marketing, Seton Hall University and a Holistic Health Certification from American Association of Drugless Practitioners.

Edu: B.S. Marketing, Seton Hall University and a Holistic Health Certification from American Association of Drugless Practitioners.

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Rachel Czapla

Market Research Director

Rachel has 20+ years in the consumer goods industry primarily working in consumer research. She has led high performing research teams that were responsible for designing and executing a wide variety of qualitative, quantitative and quali/quant methods. With an educational background in neuroscience, Rachel is passionate about health and well-being. Rachel has extensive experience working in partnership with cross-functional teams. Her personal mission statement is: Effective, Efficient and Execute with Excellence.

Edu: B.S. in Psychology with a Biology minor from West Chester University

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Lynne Lockwood

Market Research Director

Lynne has over 30 years’ experience in designing and directing a wide range of studies across every conceivable industry, including new product evaluations, customer satisfaction, product positioning, advertising development and assessment, consumer and market segmentation, pricing and more. Lynne’s depth of knowledge across multiple industries helps her think outside category boxes and methodological lines, designing custom research solutions that solve even the most complicated client research questions. She contributes to internal methodology development, trains research associates, and authors category assessment and trends reports. Her client research summaries illuminate complex data, providing focused, timely and forward-thinking solutions.

Edu: B.A., Comm., PR & Media Studies, UC.

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Kevin Pond

Market Research Director

Kevin joined Research America in 2017 as an Analyst. He has over 5 years’ experience in the pharmaceutical and healthcare market research industries, working on the research and provider side. His work focuses on two main areas: automating tracking research and using custom research to aid decision making. Kevin uses data visualization tools to create live interactive online reports for clients. He has worked on all stages of qualitative and quantitative research projects. One of his goals is to make sure all our reports lead to evidence-based decision making.

Edu: B.A., SUNY Geneseo

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Christina Drott

Market Research Director

Christina is a market research professional dedicated to the success of her projects. Her passion for numbers and consumer behavior has her continuously in search of the next challenge. Christina has experience in data collection, field research, and data analysis in many industries including CPG, pharmaceutical, and healthcare. She has conducted discussion groups, profiling sessions, and created sensory market maps to understand market space to determine potential areas for category and product growth. Christina has a Bachelor’s of Science in Marketing from the University of Cincinnati and is currently pursuing her Masters of Science in Market Research from Michigan State University.

Edu: B.S. University of Cincinnati, Marketing

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Amy Cubera

Market Research Director

Amy has worked in market research since 2010 and is familiar with and passionate about industries such as agriculture, construction, exterior building materials, and heavy equipment. Amy particularly enjoys being hands-on and working in the field and has experience with product clinics, focus groups, IDI’s, as well as some secret shopper projects.

Edu: B.S. University of Kentucky, Agricultural Economics

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John Markham

Director of Business Development

John Markham’s background includes sales and business management, as well as owner partnership of a market research organization (Focus Plus, Inc) for over 25 years. Day-to-day operations of cross-functional product teams, developing high-trust relationships with team members across the organization, managing advertising plans, timelines and overseeing all of the implementations of work-streams – until a successful launch of the project/product is completed. Personally identifying challenges and barriers to success, alleviating communication issues and developing processes and systems to facilitate success is key to his positivity.

Edu: Rutgers Univ., Communications / Business

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Emily Tenover

Market Research Coordinator

Emily is a young passionate professional who loves learning new things and helping others. She enjoys working with both her teammates and clients to ensure a seamless delivery. Recently starting her career in Marketing Research, Emily has been able to provide valuable insight on both qualitative and quantitative studies. Managing both national and international studies has broadened her skillset of strong commutation and relationship building, while providing tremendous support with data analysis and quality control.

Edu: B.S. Marketing, with a minor in Professional Sales from the University of Cincinnati

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Zachery Flower

Market Research Coordinator

A curious and reliable problem solver, Zachery knows how to dig deep in order to find the meaning behind the data. From the beginning of the research process to the end, Zachery loves working with both his team and clients alike to bring every project to life. Zachery brings to the table an insatiable drive that compels him to deliver the best insights possible, and both a creative and analytical mind that allows him to bring those insights to life. Zachery loves a good challenge and will work tirelessly to overcome any obstacle that is thrown his way. Having experience in both national and international studies in multiple different areas of focus, Zachery has developed a well-rounded skillset that will surely be put to good use in any situation.

Edu: BSBA Marketing, Northern Kentucky University

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Jennifer Herrmann

Market Research Project Manager

Jennifer joined the market research industry in 2010 after a career as a Graphic Designer. Initially joining our Detroit team as both office and financial manager, her responsibilities quickly transitioned into a project management role and executive interviewer. A huge people person, Jen is one of our go-to executive interviewers, spending countless hours talking with CEO’s across the globe. Prior to her work at Research America, Jen was the Production Manager and Designer at MOTOR Magazine, a publication of Hearst Business Publishing, Inc. and Detroiter Magazine, for the Detroit Regional Chamber. Jennifer holds a degree in Graphic Design & Commercial Arts.

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Jessica Rust

Market Research Project Manager

Jessica has more than 15 years of experience in the consumer marketing and market research industries. She has had the opportunity to gain knowledge in the areas of grocery, consumer packaged goods, banking, shipping and logistics and warehousing. Her areas of focus are enhancing the customer experience, voice of the customer, client advocacy, project management, process improvements and providing actionable data and insights. She has built her career on answering the questions “by what means are consumers motivated and how can we influence it?”.

Edu: B.S. Marketing, University of Cincinnati

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Allie Beres

Market Research Coordinator

Allie is a young market research professional who is passionate about servicing her clients. She is dedicated and always willing to go above and beyond. Allie joined RAI after graduating from Ohio University, where she obtained a Bachelor’s of Business Administration in Marketing. She has since gained hands on knowledge by doing CLT work and IDI’s. She has experience in data analysis in both quantitative and qualitative studies.

Edu: Allie is currently pursuing her Masters of Science in Market Research, Michigan State University.

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Chelsea Ashe

Market Research Director

Segmedica

Chelsea brings a unique perspective to any market research experience with her background in the psychological understanding of purchasing behaviors and how people respond to stimuli in an economic environment. Her experience in psychological, sociological, cultural, and anthropological studies helps her to dive deeper into the meaning and purpose of studies, and specializes in market segmentation based on personality, efficacy, and other meaningful developments. Chelsea has experience in both qualitative and quantitative analysis and design, with a passionate drive for developing insights and understandings based around these studies. She has made a mark in the pharmaceutical and healthcare industry of market research, while also having experience in consumer goods and services, beauty and wellness, technology, and academic research, working with large pharmaceutical and consumer companies in both a leadership and reporting capacity.

Edu: M.A. in Behavioral Economics, Chicago School of Professional Psychology

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