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Michelle is directly involved in quality assurance, development, coding, and project methodology, ensuring integrity of process between each marketing research client and the company. She implements training systems throughout Research America, and reviews interviewing processes.
Michelle has over twenty-five years’ experience in the Marketing Research Industry, including operations management, database development, project direction and supervision. Michelle is active in both the Pharmaceutical Marketing Research Group and The Marketing Research Association. Past Vice President of the Philadelphia chapter of the Marketing Research Association.