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Research America’s Natural Marketing Institute Division to Present Insights from 2025 SORD Report at AHPA Botanical Congress

Newtown Square, PA, September 16, 2025 – Join us on Tuesday morning, September 16th, at the American Herbal Products Association (AHPA) Botanical Congress: Back to Our Roots, as Diane Ray, VP of Strategic Innovation at Natural Marketing Institute (NMI), a division of Research America, Inc., presents key insights from the 2025 Supplement, OTC, Rx Database (SORD) Report.

Diane will share new findings about the herbal and botanical supplement user, highlight shifts taking place in the marketplace, and identify emerging opportunities for growth. Attendees will gain a comprehensive perspective on how consumer behaviors and preferences are evolving in this dynamic sector.

For a preview of the report’s Table of Contents and more information, visit: SORD Report 2025.

About Us: At Research America and the Natural Marketing Institute, we provide a full range of market research services tailored to strategic consulting, health & sustainability, customer experience, brand insights, and data collection. Our cutting-edge facilities, featuring biometrics, CLT, HUT, and fully equipped kitchen testing, allow us to deliver precise, actionable consumer insights that help our clients achieve measurable success in an evolving marketplace.

Visit us at www.researchamericainc.comor call (610) 356-1800 for a custom market research bid.

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