SwipeRight™ is a cutting edge methodology for testing stimulus-advertising, product concepts, imagery, and packaging, just to name a few. By employing a form-factor that many respondents are familiar with, respondent fatigue is reduced so more options can be evaluated faster.

SwipeRight™ also leverages advanced predictive analytics and the wisdom of crowds to evaluate the immediate emotional appeal which is in important predictor of in-market performance. Adding SwipeRight to your existing studies concept test creates a methodology that is more robust and more actionable than a traditional testing alone.