MarketView360: Get a 360° View Of Your Marketing
Take a strategic look at your company and its marketing process with our MarketView360™ program. As part of our program, we conduct an extensive company and market audit. We listen to you, your people, your customers, your competitors' customers, and your potential customers...even your defectors.
We get the 360° view, then provide the results and consult your team. We provide what they said, how they said it, why they said it, and most importantly, what does It mean and how to act upon it.
CONDUCTING BUSINESS TODAY MEANS ASKING THE HARD QUESTIONS
- What message is our sales team saying?
- What are our customers and prospects hearing? How do they see us? How big is our market? Who is in it, how many competitors do we have?
- Is our market local, national, global?
- What are the current market trends, what are the future market trends?
- What is our growth potential?
- Every company has a product or service. How is ours different?
- What is our value statement?
- Are we driving the best Return on Assets or Return on Investments?
- What new markets can we go after?
- How can we grow?
Today corporate survival is an imperative, not just shop talk or a buzz word to say in an investment meeting. It means not only asking these questions, it means knowing the answers!
WE ANSWER THE TOUGH QUESTIONS!
- What is your market share vs. your competitors?
- What is your brand mind share and brand image?
- What do customers and prospects think of your company?
- Why do customers and prospects buy from your competitors?
- What trends are impacting your sales and marketing efforts?
- What do customers value most about your company?
- What are your assessed strengths and weaknesses?
- What new products or services could your company offer?
- What is the impact of your marketing messages?