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Chelsea brings a unique perspective to any market research experience with her background in the psychological understanding of purchasing behaviors and how people respond to stimuli in an economic environment. Her experience in psychological, sociological, cultural, and anthropological studies helps her to dive deeper into the meaning and purpose of studies, and specializes in market segmentation based on personality, efficacy, and other meaningful developments. Chelsea has experience in both qualitative and quantitative analysis and design, with a passionate drive for developing insights and understandings based around these studies. She has made a mark in the pharmaceutical and healthcare industry of market research, while also having experience in consumer goods and services, beauty and wellness, technology, and academic research, working with large pharmaceutical and consumer companies in both a leadership and reporting capacity.