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Caryn Crawford
Vice President

Caryn has 35+ years of Consumer and Sensory Research experience with a deep understanding of the consumer and behavioral psychology behind human perception and product testing. She has extensive experience in designing research to accurately tap consumer perceptions to guide product development. Caryn’s experience is in consumer product goods and food service categories from Procter and Gamble, Givaudan Flavors and AdvancePierre Foods/Tyson. She works in partnership with clients to understand and implement best methods and research that lead to actionable results and marketplace wins.